Look out “Papa Bear” O’ Reilly and Keith Olbermann, TV’s hottest fake news anchors are coming for your ratings. According to a Jan. 29 article in the NY Times, (look out for a fine photo of Penn seniors Aviva Halperin, Elana Hoffman and Molly Ainsman while you’re there) Nielsen Media Research Group is finally including college viewers in its numbers that track TV viewership. These numbers are the index advertisers use to determine how to spend their dollars.
That means that college favorites like Family Guy and This entry was posted on Wednesday, January 31st, 2007 at 10:09 pm and is filed under Uncategorized. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.
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February 1st, 2007 at 3:48 pm
Insightful work. This discrimination against college students will not stand.